Creative direction, UX and UI leadership for Dolby XP. The mobile app concept had two functions: It was a companion app for Dolby Soho, the flagship experiential hub of Dolby in New-York in 2018. The product would act as an interactive map of the location, an agenda and booking service, as well as an extended version of the Dolby experience with AR and VR experiences. But it was also a way for anyone outside of Dolby Soho to experience the Dolby sound and vision technologies, with a constantly evolving catalog of artistic / AR / VR / audio / interactive experiences directly within the mobile app.
Dolby
2017